Wireframing and Low-Fidelity Prototyping
After ideation phase, lo-fi prototypes of three variations of an idea was created and fidelity was added to present to client for feedback.
In order to make sure that the final product was in the right direction and had met customers needs, throughout the process from paper prototypes to wireframes and on to visual design we tested our design with Majd Visa’s clients and staffs.
Since the UX design process is not a linear process, we went back and forth between different steps until we found the best solution and user flow for each persona.
In this project the clients agreed to use Lean UX approach for some of developed personas (Mohammad and Daniel). In Lean UX approach developing the minimum viable product (MVP) helped to minimise development costs. Also, using feedbacks and collected data from usersenabled to add value and iterate it over time.
However as our client asked, the process of implementing selected ideas for other two personas (Sam and Sara) was iterated in a few sprint sessions before the final release.